6 LESSONS FROM ‘HOW TO BE AN OVERNIGHT SUCCESS’ BY MARIA HATZISTEFANIS

I just recently completed  ‘Mrs Rodial’s’ book, and  have to say it is riddled with practical gems on business! Maria Hatzistefanis, the brains and beauty behind the Kardashian/Jenner favourite skin care brand, Rodial,  gives a detailed account of what happens behind the scenes of a successful skincare brand and how she has managed to navigate her way into glamorous magazines, and high-end departments stores. How to be an overnight success is an easy read and she comes across as a very hands on business woman  and personable person. In fact the book is almost like a mini map because she offers her formulas to the reader for example there’s quite a bit on how to collaborate with other brands, how to land into a celebrities make-up bag, building your professional/brand presence on social media etc.

Here’s six key lessons for female bosses…

  1. There’s no such thing as an overnight success.  The successful Rodial brand we see today is as a result of a good 19 years of work! Oh, yes. This makes her a much needed voice for today’s female entrepreneur whose most touted business models are House of CB, or Kylie’s Lip kits.  Obviously, the latter brands have exploded in  a social media generation but many businesses will not automatically explode in the same manner and fashion. She started her brand in 1999, with £20,0000, used Starbucks as her first office and  from there began a steady and upward construction of the brand.
  2. Not all that glitters is gold. She mentions shunning external investment, which had been an option right from the early days, choosing instead to be fuelled by her vision and passion for the brand and a tight budget. She mentions this throughout the book. The absence of big budgets created scenarios were they have had to think outside the box to get things done. When she could not afford to hire a personal assistant, she often had to pretend to be both herself and a personal assistant, voice changes and everything! 
  3. Celebrity endorsement is not the be -all and end- all of a successful beauty brand. The products firstly made their way into celebrity hands before the celebrity collaborations happened, which speaks volumes for the product! She mentions collaborations with Kylie Jenner and Daisy Lowe did help multiply exposure but she uses other unique ideas to build her brand like exciting product names, beauty awards and collaborations with other designers that she felt shared the similar identities of the target customer or complemented the brand, in the process building industry relationships and other useful connections. 
  4. You are your biggest walking advertisement, on and off court! Of course that’s a no brainer coming from a beauty industry entrepreneur but the lesson here is  your presentation of self has to be consistent with what you are selling as the current market is not just buying your product but they are also buying into you. She mentions building a personal presence/Instagram page outside the brand that was more personable and relatable but still not far off from the Rodial brand identity. There she show cases her fashion sense, social events, commentary on other beauty trends, etc, and therefore offering her followers a 360 perspective of her life as a beauty industry business woman. All this directly translates into a bigger following for the Rodial brand. This is so true! Today people want to see and hear from brand owners and the best of the best are very active on some form of social media! I mean the other day Jeff Bezos ‘tweeted an instagram photo’, making pancakes for Russell Wilson and Ciara. What in the world does that have to do with Amazon?
  5. Take care of every aspect of your being. (Physical, mental and emotional). Maria shares how she makes it a point to stay motivated and in shape, saying gym classes and inspirational quotes are part of that formula.
  6. The path to success is a winding road paved with challenges, risks and often detours. Having moved from Greece to complete a Master’s in Business Administration in New York, she surprised  herself by getting a well paying corporate banking job in London. With time, and the reality of a corporate banking job she lost motivation and ended up being fired. And thus, an entrepreneur was born…

I think the book is a great read for today’s female entrepreneur. Here’s a woman who’s been carefully crafting a brand for nineteen years and has achieved a great balance between a healthy amount of personal exposure and a successful brand. I read GirlBoss by Sophia Amoruso (founder of Nasty Gal) in the summer last year and the tone is completely different. Maria’s moves seem more thought out and calculated compared to Sophia’s which felt more serendipitous. Both interesting reads but completely different formulas.

In a nutshell, your good thing may take time…

HARRY AND MEGHAN’S ROYAL WEDDING ROUND-UP PLUS FASHION FAVOURITES

I have to say I surprised myself when I mistook the day of the royal wedding to be today, Sunday, instead of yesterday, as I have been sort of keeping up with ‘MegMeg and Harry’. Never the less, I managed to be perched in time for her arrival at the altar.

The day I saw Meghan’s mother Doria in dreadlocks, Meghan suddenly meant a bit more to me. Haha! In my mind it was a quick nod to not only the black community but the natural hair community. People and various fashion critics tend to think this kind of hairstyle is dirty, or unprofessional looking, etc. Well she has been welcomed into the most photographed family in the world! Take that! Meghan Markle is refreshing in so many ways but this was one of my  personal little ‘refreshments’. 

I didn’t mind following along up until their big day because to me, they represent a different kind of celebrity. If we are going to have celebrities in this world, lets have Harry and Meghan right in there. Lol. Yes a bit of drama did threaten to thwart their big day but which family does not have drama? At least the happy couple were not feeding it or airing it out for the right price. They tend to be out and about supporting various causes and not the latest in fashion and beauty trends. They sort of just are and are not trying to be.

Now onto the big day…

Can we just give a quick shout out to the prince and his display of varied emotion! Okayyyyyy?! I don’t remember Prince William being as giddy or teary.

The dress, elegant as it was, was reminiscent of a much older bride. That’s immediately what came to mind. It was something that immediately didn’t impress but one that we would later come to appreciate. Some have dubbed it timeless and classic and I do have to concede. I suppose statements are not always about fashion sense, they can be about where we are at a certain point in our lives! A wedding dress is the most personal thing to a bride and her biggest expression and Meghan’s choice did speak volumes! Aside from fashion, to me, it reflected the gracious, calming and mature effect they say she has over her prince. I also think that perhaps the fact that this was not her first time down the isle, played a role in her choice. Older and wiser, more confident about life….

The make-up, I absolutely loved. I am always going to be a fun of a subtle natural look! That will aways be the definition of ‘flawless’ to me. Not the latest in highlight and shimmer, but a warm natural face. I am yet to see one bad facial picture of this beautiful woman! Her face truly is a photographer/magazine’s dream. 

By the end of that church service it was clear who would wear the pants in the marriage! Am dubbing that service ‘The takeover’! Lol. The mere fact that she was visibly able to incorporate so much of her touch to the service was nothing short of amazing. We have to realise it can be intimidating to go up against centuries of tradition and she could have easily just fallen in line and stopped at the mother wearing dreadlocks and being 1/4 black. Instead she brought the vibrant black preacher, and what preacher is complete without his entourage, an all black choir!! Yes Meghan, took us to church!

What more can I say except, congratulations to Harry and Meghan, it all came together like a classic!

And lastly I leave with my top 10 looks of the  entire day….

1. The bride and groom heading for their evening reception. Royal glamour! Enough said!

2. David Beckham in his perfect fit. Victoria framing him quite nicely, wouldn’t you agree?! I don’t feel quite ready to  forgive one of my favourite fashion icons for coming to yet  another spring royal wedding in the exact dark colour as she did the last one!  We are not having it Aunty Vicky!

3. Carey Mulligan for a flirty and printed classic.

4. Lady Kitty Spencer for bringing print and colour in a British quintessential cut! Yes girl! Do it for Diana!

5. Sofia Wellesley, Jame’s Blunt’s wife for this printed perfection!

6. Oprah Winfrey for this pink and pretty Hollywood interpretation of British style.

7. Kate Middleton and my favourite little royal. If this look feels like deja vu, its because she has worn this twice/thrice before.  Nothing short of confidence for this act of repetition in an elegant and timeless McQueen piece. I do think her and Meghan are two peas in a pod and probably agreed this theme for each other over tea and warm biscuits. Sisters- in- law power! Bring it!

8. Tom Hardy’s wife, Charlotte. I mean there’s little wrong you can do when you go with prints!

9. Gina Torres. Just yes!

US actress Gina Torres arrives for the wedding ceremony of Britain’s Prince Harry, Duke of Sussex and US actress Meghan Markle at St George’s Chapel, Windsor Castle, in Windsor, on May 19, 2018. / AFP PHOTO / POOL / Ian WestIAN WEST/AFP/Getty Images

10. This gorgeous duet! Giving us both block colour and print all in one stylish arrival!

That’s all folks. Cast your votes. What were your favourite looks? Comment, subscribe.

Have a great week.

CELEBRITY WORSHIP: J COLE ON KANYE WEST

I am fresh off watching an interview that I happened to stumble upon on Youtube, a J Cole interview by Angie Martinez. In the interview he talks about many things including his childhood, music inspiration, alcohol, etc. However what really struck accord with me was the honest discussion about his world of celebrity and the unhealthy effect of obsession it is creating. He uses Kanye West’s most recent twitter antics to explain what no other celebrity has yet to admit on this level and that is, the world is falling into the dark abyss of celebrity worship! He was deep, he was honest, and it is clear this is something that he has been mauling over for quite sometime. During the interview he uses restraint and says he does not want to put out a lot of critic about another artist and so he focuses more on the effect that artists are having on the culture rather than the speaking particularly on Kanye West’s motives, mental and emotional state, but he also makes it clear that off the mic (off the record) he has a mouthful for and about Kanye West. 

Personally, I think he gave us a lot to identify with.

‘ ..yo celebrity worship! We are worshipping celebrities. At one point I put this dude on a major pedestal, and he aint the only one that been there. Jay been there.. Pac.., Nas…These kids come up to me and tell me the same thing now…’ – J Cole

J Cole talks about at one point having Kanye , Nas and Jay Z on a pedestal and that now, to other kids, he is  on that pedestal. Which he would not mind if it stopped at inspiration but it has gone on to become unhealthy! He admits sometimes feeding and also getting caught up in the celebrity worship machine and that it bothers him.

So what exactly is this ‘celebrity worship’ machine?

Kanye West
The rapper comes out and aligns himself with Donald Trump. Makes shocking statements like, ‘Slavery was a choice.’ People are disappointed to learn that the ‘genius god’ would say these things. Culture critics like Charlemagne and fellow like rapper T.I base their arguments on, ‘Kanye is a genius, how can he say that’ and less on a ‘from one human to another’ basis. The problem with that argument is since when is genius exempt from evolution/change in thought and new influence. People were so busy worshipping the genius and forgot that this human being is multi-dimensional, so when the other dimension of the person showed up, worship was interrupted. ‘No! No! Stick to genius, so we can get back to worship! We don’t want you to reveal this other side of your thoughts. Your not human. You are our ‘music genius god’. Kindly step back into your genius box so we can get back to worship and buying the Yeezys.’  Its almost like their golden calf has sinned. What would happen if another ‘genius’ like Jeff Bezos of Amazon wore a MAGA hat and announced slavery was a choice?! We all know billions would be wiped off amazon stock in seconds!

Beyonce
Lets talk about  the Lemonade album in this instance. She releases an album insinuating adultery, names the side chick, ‘Becky with the good hair’, but does not identify the woman. As this is more than the poor bees can take, it leaves the whole hive in a frenzy and they imagine she left this piece of the puzzle, including retribution for them and so they attack anyone with the slightest connection to the affair. One victim, a woman called Rachel Roy,  ended up being so overwhelmed with the attack that she had to take her daughters out of school, get off social media and pretty much go into hiding. What did Beyonce do to stop this?! Absolutely nothing! Silence is consent.
Read the latest here about beyonce masses, etc.

Kim Kardashian
Am not opposed to buying a perfume if you like the scent, her make-up if it matches up, but lets talk about her another of her products, Kimojis. She has released some really raunchy emojis. ‘Send nudes’, visuals of naked butts shaking and we are all quick to buy! Forget about the fact that our younger brothers and sisters play on our phones, and that these emojis can heavily influence impressionable young girls into some detrimental activity. Forget about all that. 

What acts of celebrity worship tend to look like:

  • Mindlessly going  on the attack on behalf of a celebrities, without thought of the cost to another human being’s well being such as their kids or emotions. Taylor Swift and Beyonce do not need us fighting their battles, especially since they will never give us all the facts!
  • Failing to hold them accountable for their actions because of who they are by continuing to buy in on whatever they are churning out, regardless on motive and effect. Those ass shaking kimojis needed to stay on the shelf!
  • Being obsessed with every detail of their lives to the point where it takes over our lives. This can also be a collective like the media constantly reporting on something or someone. This one J cole points out!
  • When you find your self making statements like ‘Beyonce slayed my life’, after she gives an exciting performance,  ‘Kim k is of the gods’ when she posts her flawless make-up, you are using your mouth & words to worship. Yes, appreciating talent, excellence and great products are completely different from worship. That fine line has officially been crossed with these statements.
  • Etc

Now what particularly impresses me about the J Cole interview is the fact that this is one of their own coming  out and saying, ‘something is wrong here and we all need to wake up and pay attention!’ When its a blogger or a concerned mum, people tend to call it ‘hateration’ or jealousy! But when an insider calls out both the celebrity and the fans for this nonsense, its time to pay attention! What is even more impressive is he points out the reason we worship celebrity and that is that we are broken, with unplugged holes we need to fill. Yal! He ain’t lying. This man preached a whole sermon, just without the bible verses! Biblically, we know that human beings were made to worship and fellowship with God but after the fall of man, this relationship was broken and these ‘unplugged holes’ were created. And so, we are looking for someone, something to worship..

If your interested in the biblical take on self image, the origin of these ‘unplugged holes’ and celebrity worship, then please read my ongoing series on self image.

Watch the  J Cole interview let me know what you think!

 

 

 

THE IMPORTANCE OF SELF IMAGE

Caution! This is very ‘question based’ blog post.

As a millennial christian making my way through life, am starting to find that many of the answers to life’s questions are found in ‘the beginning’.  Its important that I use the word millennial because my generation saw the burst of media and digital technology. I believe my generation are the first true ‘global citizens’. In other words, so far we have had the most exposure to different cultures , countries, opinions, experiences, and whatever else it is that social media and other digital communications expose us to! To put it frankly, millennials have had the most interference on how we see ourselves and others. We have had the biggest serving of different bits and bobs on our plates and so, naturally, we have questions!

Why do people generally feel the pressure to find a mate? (When I find myself in debates with peers who think marriage and child bearing is the ‘end all, be all’ of life) Well, in the beginning God declares, ‘Its not good for man to be alone, I will make a suitable helper for him.’(Genesis 2:18)

And of course, one of my biggest questions in life; why can’t I just get through life pursuing my hobbies and an active social life? Must we all work for a living? (Yes, this millennial still questions life on this level, especially when my goals are ‘delayed’.) Why are people ambitious and creative and talented? (When I see busybodies desperate to contribute).  How do they mastermind these inventions? (When Google Maps saves the day.) Well the simple answer is God intended for us to work. (Gen 1:28). He intended for us to contribute to what he had created. The verse says before he gave them the ‘mandate to work’, he blessed them, meaning he empowered and equipped them to do whatever it is that we see them being good at. So your favourite singer is not to be worshipped as God but more as some one who is stewarding what they have been gifted with. Neither is your pastor! (Ehem, a post for another day)

Back to the self image question then. How did God intend for us to to see and think of ourselves?

Then God said, “Let us make mankind in our image, in our likeness, so that they may rule over the fish in the sea and the birds in the sky, over the livestock and all the wild animals, and over all the creatures that move along the ground.”So God created mankind in his own image,in the image of God he created them; male and female he created them. (Genesis 1:26 – 28)

I believe this verse contains the holy grail of self image for us all, both consciously and unconsciously! Let’s unpack. God makes man in his image, in his likeness, ‘so that they may rule..’  He declares in whose image man is made and connects man’s image to man’s purpose. He intended our image to be the basis from which we reign.

So why is how we perceive ourselves important? Because it’s connected to whatever purpose God intended for us to fulfil in His grand scheme of things. In the previous post, wikipedia defines ‘self image’ as, ‘the ideas one has of one’s ability, appearance and personality.’ So could it be that if we stray from God’s version of ability, appearance and personality for us, we also stray from his purpose for us? Could it be that if we take on the world’s version  of ability, appearance and purpose, we take on the worlds’s purpose for us? Think about it for a second. Have we switched lanes?

Some parts of our self image are not so hard to work out. People who enjoy sciences tend to become doctors or engineers. Creatives become tech innovators and designers. So I suppose life is set up in a way that we tend to discover and  build on a great deal of that ‘blessing’/gifting/talent . We are afforded many avenues which allow us a degree of self discovery like family, education systems, etc. So I thank God that in some ways, some answers become available to us. But what about the other facets of life affected by our self image like beauty, sexuality, emotions. What about these other facets of relationships and creation?

The dilemma with self image is its not enough to discover your ability/ gifting. Thats just one facet. Your gifting is imbedded in your appearance and personality too! So even the world’s most gifted surgeon can have a poor self image and that could affect his/her overall contribution. Say you discover your gifted at painting and the whole world agrees you are a fantastic painter, but you don’t feel you look the part? You grew up being bullied because you didn’t fit society’s norm of beauty. Because of this, you never attend your own exhibitions and rely heavily on your agent/gallery doing the social heavy lifting for you, the press interviews, the photographs, etc. You become jealous of your art peers because unlike you, they look and act the part. This is not what you want for yourself. You want to be out there along side your painting, explaining your inspiration, your process, your passion. But you don’t feel good enough. You believe your appearance will take away from your art. Your reputation becomes that of a reclusive painter. Despite a piece being out there being celebrated there’s a whole other side of you that you feel will not be equally celebrated. Yet you were meant to be a package deal.

Life can be like this, in so many ways we can feel confident and yet at the same time, that we don’t measure up. The world bullies you about  your appearance but at the same time appreciates your painting, creating a war between your gifting and appearance. So an inner war between ability and appearance and personality begins and shatters this package into so many fragments that our contributions or purpose is never quite complete.

‘Yup the girl can sing, she really hits those notes doesn’t she?!’ ‘But she has the biggest lips,and she is only 5’1, its so distracting. Lets just put her at the back of the other girls where we can hear her but where we can’t see her.’ And yet all this is you! Its all you! The big lips, the 5’1 and the great voice. This is how God presented you to do your reign!

If you think you these internal wars we can’t seem to escape, came from nowhere , think again! They can be traced all the way back to the beginning with Adam and Eve!

Please subscribe for my next post on this series and don’t forget to make your contribution in the comment section! 🙂